AI is rewriting the rules of competitiveness, faster than most organizations can keep up. Digital in Action is your half-day deep-dive into what's actually changing, who's already adapting, and how you can too, alongside the founders, innovators, and decision-makers shaping Brussels' digital future. Hosted at VBO-FEB on September 24, 2026, this is where strategy meets connection: sharp insights by day, real conversations by night.

What to Expect?

Discover a dynamic program tailored to empower your digital journey:

🚀 Plenary session by Agoria x Sirris:  When intelligence becomes a commodity, how to win the race

We're opening the event with a joint plenary session on why AI is a must-have but never a differentiator on its own, and what actually will be, as skills, roles, and expertise shift across every organization. Expect sharp insights from Agoria's latest AI Skills Shift research and Sirris' strategic take on AI adaptation, plus a practical capability model to help you prepare your own company for what's next.

🎤 Keynote Speech by Grégoire de Hemptinne from Shayp

Hear from a leader in digital transformation as he shares strategic insights and inspiring perspectives on the pivotal decisions his company had to make with the rise of AI and the ever-changing business landscape. By making these decisions and pivoting when needed, Shayp was able to drive real innovation and growth, and get to where it is today.

👥Divers panel on AI, opportunity or threat for you business?

• Shayp - Brings the founder's view, having lived the AI transition firsthand from within his own company. 
• Finance&invest.brussels - Will share what investors and subsidy bodies actually look for when companies pitch AI-driven innovation, and how to make your organization more attractive for funding. 
• Superelipse - An AI provider and expert, brings a strong sustainability lens to how AI should be developed and used. 
•  BadenCampus - The incubator and accelerator behind the German EDIH, will share how the AI shift is playing out beyond Belgium, and what's similar (and different) across borders.

🔎 Networking & Industry Connections

Connect with like-minded entrepreneurs, SMEs, and innovators. Explore new technologies, forge partnerships, and position your organization at the forefront of Brussels’ digital revolution.

Event Details

📅 Date: September 24, 2026 

🕒 Time: From 14h00  to 20h 

📍 Location: VBO-FEB, Ravensteinstraat 4, Brussels 1000

Why Attend?

Digital in Action is your chance at attending an event that's meant to spark meaningful connections and transformative ideas. Here’s what you’ll gain:

🤝 Collaborate with Potential Partners

Expand your network and discover new opportunities for collaboration within Brussels’ thriving digital ecosystem.

💡 Gain Strategic AI Insights

Walk away with a clearer view of where AI is heading, what it means for your organization, and how to turn that shift into an advantage rather than a risk.

🏆 Be Part of the Sustainable Digital Revolution

Position your organization as a front runner in Brussels’ sustainable digital landscape

Curious for more? Follow us on social media and visit our website for updates, speaker announcements, and behind-the-scenes previews.

This event was made possible by the co-funding of the European Commission and Brussels-Capital Region- Innoviris.