Artificial intelligence has rapidly become an integral part of the business landscape.

It boosts productivity, automates certain tasks and opens up new possibilities. But it also raises some fundamental questions.

What is the environmental impact of the tools we use?  

How can we integrate AI without losing sight of our values, strategy and the human dimension?

How should its use be governed? Where is our data hosted? And how can we safeguard its confidentiality and our company's sovereignty? 

Together, we will explore three key dimensions of responsible and high-performing AI:

1. Sovereignty, sustainability and performance

How can businesses make the right technology choices when AI raises questions around energy consumption, control over data and dependence on certain providers? And how can these challenges be reconciled with the need for business performance and profitability?

2. Governance, ethics and stakeholder relations

How should the use of AI be governed within a company? What rules and guidelines should be put in place? How can businesses preserve trust, their corporate identity and the quality of human relationships while making the most of the opportunities AI has to offer?

3. From reflection to practice: AI in business

How do these challenges translate into day-to-day business reality? Which applications genuinely create value? Where should businesses draw the line between automation and human involvement? An opportunity to confront strategic thinking with the realities and choices of a company integrating AI into its operations.

This edition of ESG For All brings together three concrete and complementary perspectives to explore these issues and enrich the discussion:

🎤 Bruno de Formanoir, co-fondeur @ Braft

🎤 François Bailly, head of Belgium Practice @ Burson

🎤 Calixte des Lauriers, marketing manager @ Yago

A morning designed to move beyond the general debate around AI and focus on a decidedly business-oriented question: how can companies seize the opportunities offered by AI while retaining control over their choices, their data and their impact?

Who is it for?

Business leaders, ESG and CSR managers, IT managers, HR teams, consultants and anyone looking to gain a better understanding of the challenges involved in using artificial intelligence sustainably, ethically and sovereignly within a business.

The objective is not to slow down the adoption of AI, but to learn how to use it consciously, systematically and in line with the company’s strategy.

Practical information: 

• 8:30 – Welcome and breakfast offered by Turtle 
• 9:00 – 10:30 – Inspiring insights and discussion
• 10:30 – 11:30 – Networking​

 Like all our ESG For All events, this discussion will be practical and solution-oriented, helping businesses advance their ESG commitments ethically and pragmatically, while remaining aligned with evolving regulatory requirements.